Stella McCartney designs brooch for the ‘White Ribbon for Women’ campaign to fight violence against women

Fashion designer Stella McCartney poses for a picture during the 2015 Winter collection of the Sao Paulo Fashion Week, in Sao Paulo, Brazil on November 5, 2014. AFP PHOTO / Miguel SCHINCARIOL
Fashion designer Stella McCartney

Stella McCartney has designed a limited-edition brooch for the “White Ribbon for Women” campaign, in association with Kering.

The UK fashion designer has created 125,000 of the brooches, which are set to be sold in Kering stores such as Gucci and Balenciaga in 41 countries, Women’s Wear Daily reports.

The campaign, which launches on November 7, aims to raise awareness of violence against women, and will use the social media hashtag ‘#BeHerVoice’. It will run through November 25, the International Day for the Elimination of Violence Against Women.

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