Men are increasingly experimenting with accessories, and bracelets — in leather, semi-precious stones and even customised ones — are fast turning out to be a sought after choice.
Catering to this market is BeBajrang, a new age men’s accessories line, which has bracelets at its heart.
The products are manufactured by rural and urban artisans in the midst of a quality controlled environment at a factory in Andheri here.
Talking about the line, Arnav Jain, managing director, BeBajrang, said: “In a bracelet, you’ll see beads handcrafted by a Rajasthani karigar, while the stringing is done by an urban artisan. At BeBajrang it’s important for us that we are able to supplement the artisan’s income.”
These bracelets are handmade and created out of exotic leather, semi-precious stones and gold plated that are customised and tailored to one’s wrist. The design team curates every piece with distinct style, unique elements and materials which are sourced from India and around the world.
The accessories are not only created to accentuate style at a party, but also for work, holiday or any other occasion.